Lebron James’ trademark application for “TACO TUESDAY” has caused quite the controversy. Sports Business Reporter Darren Rovell’s Twitter poll attracted over 113,000 votes, with 62% stating they disapproved of the filing. Multiple trademark attorneys quickly pointed out potential flaws in the application, with the biggest issue being its lack of functionality as a trademark. But…
The creators of “Sad Roger” – the well-known image of NFL Commissioner Roger Goodell as a clown – have filed a lawsuit against Barstool Sports, alleging the company has overstepped the bounds of the license granted to the company for a “one time use in 2015.” Permanent Inc. – through its individual owners, Jake Bernier,…
I recently published an article detailing the importance of seeking federal trademark registration and the rights that come with being the recognized owner of a brand, one such being the exclusive right to use the mark in commerce as it relates to the brand’s goods and services. Such privilege provides trademark owners not only the ability…
Donald Trump must love HBO’s “Game of Thrones.” While the avid tweeter has not chimed in on the show’s Season 8 premiere, it’s clear that he associates the popular TV show with a sense of supremacy that can be utilized to promote powerful messaging. However, the feeling doesn’t appear mutual. On the heels of the…
Time and time again, I come across individuals looking to act upon their entrepreneurship aspirations through the capitalization of their brand, name, or image relating to a specific good or service. Typically, the conversation begins with an explanation about their specific product or brand and how it will revolutionize the marketplace, or help advance the…